Drug — Find a Friend
Drug is a platform designed to help people and pets find each other. A warm identity, expressive dog characters and a playful digital experience turn the search for a pet into the beginning of a friendship.
Art Direction & DesignA friend, not a listing.
A welcoming visual language makes adoption feel personal: warm colours, expressive gestures and dogs with character.
Find your kind of friend.
The identity carries through into the app, from the first welcome to discovering a companion.
A character of their own.
Shall we be friends?
Bold messages and playful portraits bring the same invitation into everyday places.
A friend is always close.
Friendship, made tangible.
